5.0
Apocalípticos e Integrados / Apocalypse Postponed: Essays by Umberto Eco
by Umberto Eco
Una colección de ensayos magistrales sobre la cultura de masas.
En estos ensayos magistrales, en los que analiza la estructura del mal gusto, la lectura de cómics, el mito de Superman, la canción de consumo, el papel de los medios audiovisuales como instrumento de información o el influjo de la televisión en el mundo actual, Umberto Eco se plantea el problema central de la doble postura ante la cultura de masas: la de los apocalípticos, que ven en ella el signo de una caída irrecuperable, y la de los integrados, que creen de forma optimista que estamos viviendo una magnífica generalización del marco cultural.
Publicados originalmente en 1964, estos textos «lúcidos, persuasivos e ingeniosos de un autor realmente particular, sustancial, brillante y muy divertido» (Kirkus Reviews) componen un libro icónico y visionario que marcó nuestra época y que a día de hoy continúa siendo una obra de referencia.
ENGLISH DESCRIPTION
An erudite and witty collection of Umberto Eco's essays on mass culture.
In these masterful essays, in which he analyzes mass culture's ugly tastes, the reading of comics, the myth of Superman, consumer's likes and dislikes, the role of mass media as an information tool, and television's influence in today's world, Umberto Eco raises the main problem with the two different viewpoints facing mass culture today: that of those with an apocalyptic view, who see it all as a sign of an irrevocable demise, and that of those with a more positive outlook, who optimistically believe that we are living the magnificent generalization of a cultural framework.
Originally published in 1964, these texts that are "lucid, persuasive, and artfully illustrated essays, by an author who is substantial, lucid, humane, and a great deal of fun" (Kirkus Reviews) make up an iconic and visionary book that marked our times and one that continues to be a work of reference in today's world.
En estos ensayos magistrales, en los que analiza la estructura del mal gusto, la lectura de cómics, el mito de Superman, la canción de consumo, el papel de los medios audiovisuales como instrumento de información o el influjo de la televisión en el mundo actual, Umberto Eco se plantea el problema central de la doble postura ante la cultura de masas: la de los apocalípticos, que ven en ella el signo de una caída irrecuperable, y la de los integrados, que creen de forma optimista que estamos viviendo una magnífica generalización del marco cultural.
Publicados originalmente en 1964, estos textos «lúcidos, persuasivos e ingeniosos de un autor realmente particular, sustancial, brillante y muy divertido» (Kirkus Reviews) componen un libro icónico y visionario que marcó nuestra época y que a día de hoy continúa siendo una obra de referencia.
ENGLISH DESCRIPTION
An erudite and witty collection of Umberto Eco's essays on mass culture.
In these masterful essays, in which he analyzes mass culture's ugly tastes, the reading of comics, the myth of Superman, consumer's likes and dislikes, the role of mass media as an information tool, and television's influence in today's world, Umberto Eco raises the main problem with the two different viewpoints facing mass culture today: that of those with an apocalyptic view, who see it all as a sign of an irrevocable demise, and that of those with a more positive outlook, who optimistically believe that we are living the magnificent generalization of a cultural framework.
Originally published in 1964, these texts that are "lucid, persuasive, and artfully illustrated essays, by an author who is substantial, lucid, humane, and a great deal of fun" (Kirkus Reviews) make up an iconic and visionary book that marked our times and one that continues to be a work of reference in today's world.
Literary CriticismSemiotics & TheoryModern20th CenturySocial SciencePopular Culture
RELEASED2023
PUBLISHERPenguin Random House Grupo Editorial
LENGTH480
LANGUAGEES
Umberto Eco (5 January 1932 – 19 February 2016) was an Italian novelist, literary critic, philosopher, semiotician, and university professor. He is widely known for his 1980 novel Il nome della rosa (The Name of the Rose), a historical mystery combining semiotics in fiction with biblical analysis, medieval studies, and literary theory. He later wrote other novels, including Il pendolo di Foucault (Foucault's Pendulum) and L'isola del giorno prima (The Island of the Day Before). His novel Il cimitero di Praga (The Prague Cemetery), released in 2010, topped the bestseller charts in Italy. Eco also wrote academic texts, children's books, and essays, and edited and translated into Italian books from French, such as Raymond Queneau’s “Exercises in Style” (1983). He was the founder of the Department of Media Studies at the University of the Republic of San Marino,[3] president of the Graduate School for the Study of the Humanities at the University of Bologna, member of the Accademia dei Lincei, and an honorary fellow of Kellogg College, Oxford.
5.0
Apocalípticos e Integrados / Apocalypse Postponed: Essays by Umberto Eco
by Umberto Eco
Una colección de ensayos magistrales sobre la cultura de masas.
En estos ensayos magistrales, en los que analiza la estructura del mal gusto, la lectura de cómics, el mito de Superman, la canción de consumo, el papel de los medios audiovisuales como instrumento de información o el influjo de la televisión en el mundo actual, Umberto Eco se plantea el problema central de la doble postura ante la cultura de masas: la de los apocalípticos, que ven en ella el signo de una caída irrecuperable, y la de los integrados, que creen de forma optimista que estamos viviendo una magnífica generalización del marco cultural.
Publicados originalmente en 1964, estos textos «lúcidos, persuasivos e ingeniosos de un autor realmente particular, sustancial, brillante y muy divertido» (Kirkus Reviews) componen un libro icónico y visionario que marcó nuestra época y que a día de hoy continúa siendo una obra de referencia.
ENGLISH DESCRIPTION
An erudite and witty collection of Umberto Eco's essays on mass culture.
In these masterful essays, in which he analyzes mass culture's ugly tastes, the reading of comics, the myth of Superman, consumer's likes and dislikes, the role of mass media as an information tool, and television's influence in today's world, Umberto Eco raises the main problem with the two different viewpoints facing mass culture today: that of those with an apocalyptic view, who see it all as a sign of an irrevocable demise, and that of those with a more positive outlook, who optimistically believe that we are living the magnificent generalization of a cultural framework.
Originally published in 1964, these texts that are "lucid, persuasive, and artfully illustrated essays, by an author who is substantial, lucid, humane, and a great deal of fun" (Kirkus Reviews) make up an iconic and visionary book that marked our times and one that continues to be a work of reference in today's world.
En estos ensayos magistrales, en los que analiza la estructura del mal gusto, la lectura de cómics, el mito de Superman, la canción de consumo, el papel de los medios audiovisuales como instrumento de información o el influjo de la televisión en el mundo actual, Umberto Eco se plantea el problema central de la doble postura ante la cultura de masas: la de los apocalípticos, que ven en ella el signo de una caída irrecuperable, y la de los integrados, que creen de forma optimista que estamos viviendo una magnífica generalización del marco cultural.
Publicados originalmente en 1964, estos textos «lúcidos, persuasivos e ingeniosos de un autor realmente particular, sustancial, brillante y muy divertido» (Kirkus Reviews) componen un libro icónico y visionario que marcó nuestra época y que a día de hoy continúa siendo una obra de referencia.
ENGLISH DESCRIPTION
An erudite and witty collection of Umberto Eco's essays on mass culture.
In these masterful essays, in which he analyzes mass culture's ugly tastes, the reading of comics, the myth of Superman, consumer's likes and dislikes, the role of mass media as an information tool, and television's influence in today's world, Umberto Eco raises the main problem with the two different viewpoints facing mass culture today: that of those with an apocalyptic view, who see it all as a sign of an irrevocable demise, and that of those with a more positive outlook, who optimistically believe that we are living the magnificent generalization of a cultural framework.
Originally published in 1964, these texts that are "lucid, persuasive, and artfully illustrated essays, by an author who is substantial, lucid, humane, and a great deal of fun" (Kirkus Reviews) make up an iconic and visionary book that marked our times and one that continues to be a work of reference in today's world.
Literary CriticismSemiotics & TheoryModern20th CenturySocial SciencePopular Culture
RELEASED2023
PUBLISHERPenguin Random House Grupo Editorial
LENGTH480
LANGUAGEES
Umberto Eco (5 January 1932 – 19 February 2016) was an Italian novelist, literary critic, philosopher, semiotician, and university professor. He is widely known for his 1980 novel Il nome della rosa (The Name of the Rose), a historical mystery combining semiotics in fiction with biblical analysis, medieval studies, and literary theory. He later wrote other novels, including Il pendolo di Foucault (Foucault's Pendulum) and L'isola del giorno prima (The Island of the Day Before). His novel Il cimitero di Praga (The Prague Cemetery), released in 2010, topped the bestseller charts in Italy. Eco also wrote academic texts, children's books, and essays, and edited and translated into Italian books from French, such as Raymond Queneau’s “Exercises in Style” (1983). He was the founder of the Department of Media Studies at the University of the Republic of San Marino,[3] president of the Graduate School for the Study of the Humanities at the University of Bologna, member of the Accademia dei Lincei, and an honorary fellow of Kellogg College, Oxford.
