蓝海战略超越产业竞争开创全新市场 by Renée Mauborgne, W. Chan Kim - WordSea

蓝海战略超越产业竞争开创全新市场 cover

蓝海战略超越产业竞争开创全新市场

by Renée Mauborgne, W. Chan Kim

Ben shu wei qi ye shuai tuo jing zheng ti gong le yi tao xi tong xing de fang fa. zhan shi le yi tao jing guo shi jian zheng ming de fen xi kuang jia he gong ju, gong qi ye cheng gong di kai chuang he duo qu lan hai.

Market segmentationNew products

RELEASED2005

PUBLISHER商务印书馆

LENGTH264

LANGUAGEZH

W. Chan KimSouth Korean economist

South Korean economist

蓝海战略超越产业竞争开创全新市场 cover

蓝海战略超越产业竞争开创全新市场

by Renée Mauborgne, W. Chan Kim

Ben shu wei qi ye shuai tuo jing zheng ti gong le yi tao xi tong xing de fang fa. zhan shi le yi tao jing guo shi jian zheng ming de fen xi kuang jia he gong ju, gong qi ye cheng gong di kai chuang he duo qu lan hai.

Market segmentationNew products

RELEASED2005

PUBLISHER商务印书馆

LENGTH264

LANGUAGEZH

W. Chan KimSouth Korean economist

South Korean economist

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